When it comes to getting Your Small Business noticed amongst the line-up of other Businesses on Search Engines, it’s safe to say the competition is stiff. Think about it: there are literally thousands upon thousands of other Businesses within your industry, all vying for that all-important click from an Online browser that could determine whether […]
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PPC, which stands for “Pay Per Click” (also known as Google AdWords), is one of the most popular forms of digital marketing, and there are loads of reasons why small and medium-sized businesses should be using it.PPC is a fairly simple but highly specialised form of online advertising.Your ad targets certain keywords relevant to your […]
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If you’re not quite sure how SEO works, it can seem like a bit of an arcane mystery. Maybe you’ve heard the term a couple of times but don’t really know what it is or what it involves. Perhaps you just don’t think it’s relevant to your small or very new business. It might also […]
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With smartphone browsing becoming increasingly commonplace, it’s more important than ever for your website to be adaptable on multiple devices. Enter responsive design. Responsive design is a web development approach which aims at crafting websites to provide an optimal viewing and interaction experience on any device, from desktop computers and laptops, to tablets and mobile […]
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So you’ve gotten yourself a beautifully designed, user-friendly website, and you think it looks pretty sweet. Excellent. It’s a great start in establishing an online presence for your company and your brand. But that’s just the first step. Now it’s time to work out how you’re going to attract visitors and convert leads. These days, […]
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