SEO copywriting

Copywriting is the art and science of crafting content that persuades readers to take some kind of action – this might be buying a product, engaging your services, subscribing to a newsletter, contacting you, etc.

In basic terms, SEO - “Search Engine Optimisation” - means editing your site so it appears higher on search engine rankings.
SEO is about presenting content in the best possible way, so that your website is visible and findable to potential customer seeking out goods or services on search engines like Google.

SEO copywriting is a specialised form of online writing that uses a range of devices to help increase your search engine ranking.

An experienced SEO copywriter will do this through a number of different techniques, including:

• The strategic placement of certain keywords and phrases throughout the body of your copy
• Creating original, well-written, relevant website copy
• Devising powerful calls to action – these guide customers to take the next step (making a purchase, etc.)

A professional SEO copywriter writes content that makes it easy for you to be found, drives traffic to your site, captivates your visitor’s attention, and converts leads.

Sites n Stores’ team of talented copywriters know exactly how to boost your content so that your website converts. They are up to date on the latest and best SEO practices so that you’re found by your target audience.