Google Ads are a proven way to get high quality customers to your Website. In order to get the most out of your Digital Marketing budget, Google Ads should definitely be a priority for your sales generation plan. But as with any element of a Marketing Strategy, just throwing money at it doesn’t guarantee results. […]
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With a plethora of Ecommerce Stores out there, keeping loyal customers is not always an easy task. There is a lot more competition than there was 5 years ago. Heck, there’s a lot more competition than there was 12 months ago! Consumers can buy products from one Store and then quickly move onto the next […]
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The term ‘Product Description’ implies just that: a description of the product you’re trying to promote on your Online Store. But is that all you really want it to do? So many Small Business Owners make the mistake of simply describing their products, rather than actually writing about them in a way which entices and […]
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As a Small Business Owner, it might seem like there are a lot of strange words associated with Google AdWords: What’s a Negative Keywords? And what in the world do CTA, CTR and CPC stand for!? And, what the hell are Ad Groups? Don’t worry, we understand your frustration. After all, you just want to […]
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Putting your Business Online is a great way to increase your Brand awareness and generate more sales for your Business. But this only works if you can channel people to your Website, otherwise it will simply be sitting there in Google gathering dust and cobwebs. If your Website or Online Store is looking a little […]
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Google AdWords provides Small Businesses Owners with a cost-effective way to drive highly relevant traffic to their Website. What does this mean? Well, through harnessing the power of Search, Google AdWords will put your Business’s Site right in the eyeline of potential customers who are searching for products or services exactly like yours. While the […]
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When it comes to getting Your Small Business noticed amongst the line-up of other Businesses on Search Engines, it’s safe to say the competition is stiff. Think about it: there are literally thousands upon thousands of other Businesses within your industry, all vying for that all-important click from an Online browser that could determine whether […]
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We’re all well aware that we live in the Digital Age, where people expect to find answers to their questions instantly. This is never truer than Online. Science backs this up, with studies suggesting that people really do care about page loading speeds, showing that the vast majority of people only hang around for just […]
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We all know the difference Search Engine Optimization (SEO) can make to your Business’s visibility in the Online World. What you might not know is how YOU (yes, you!) can take action that will see your SEO Ranking shooting into the stratosphere. Today, we’ll show you some of the ways you can do this for […]
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When it comes to improving your Search Engine Optimization (SEO) results, one of the easiest and most effective ways to do this for any Small Business Owner is by inserting a Blog onto your Website. Unfortunately, many Businesses today fail to capitalise on the enormous marketing potential of a Blog. The reasons are varied, but […]
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