Google Shopping: What is it and Why You Need it for Your Ecommerce Store

Nowadays, with so much information so readily available, almost all consumers will make a purchase only after doing some level of research Online. As an Ecommerce Store Owner, the trick is knowing how to stand out from your competition and appeal to your potential customers. It sounds easy enough, but with the increasing level of […]

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Should Your Small Business Be Using A Chat Bot?

When it comes to creating and maintaining a successful Website as a Small Business Owner, nothing beats a personal touch. In today’s digitally saturated world, more and more customers are searching for brands and Businesses that go the extra mile to give their Site visitors a more memorable, personalised experience. And with the rise of […]

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Paid Facebook Advertising: A Step-By-Step Guide For Small Business

Like it or not, if you want to maximize your Small Business’s Online Success, then, without a doubt, you need a social presence. And with more and more of your competitors joining the throng of Small Businesses jumping Online, creating a Facebook Page for your Small Business should be at the top of your priority […]

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Cardinal Sins To Avoid On Your Facebook Ads

Now that you’ve successfully created your Small Business’ Facebook Page, there’s every chance it gets viewed by thousands of Facebook users daily. Make no mistake about it, Facebook is the most dominant Social Media platform today, making it the perfect promotional tool for your Small Business. The tricky part – or the exciting part depending […]

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The Color Theory: Discover The Colors That Can Help You Sell

Picking a color scheme for you Website might sound simple enough, but there’s a lot more to it than you may initially think. For starters, not everyone is a skilled designer with an eye for great color combinations that can generate a specific feeling or emotion. Sure, you could just throw some of your favourite […]

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5 Things Ruining Your Ecommerce Conversions

Your Online Store is up and running and you’ve spent a lot of time getting it perfect; you analysed every Call to Action button, scrutinized your logo for days and agonised for hours on all the aspects of the layout. But despite this, something’s just not working. Where are all your customers? No matter how […]

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6 reasons why you need a custom designed e-commerce store

The traditional brick-and-mortar shops are slowly becoming a thing of the past, with Ecommerce websites leading the charge when it comes to retail purchases. Ecommerce is now serious business, meaning small business owners need to think about how they can create the best possible online retail experience for their customers.Just as brick-and-mortar shops need to […]

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7 warning signs that you’re dealing with an awful web design company

Even though web design and development now pertain to a widespread skill-set that’s hardly uncommon – that is, in this digitally saturated age, it’s not hard to find someone who can actually build a decent website for you – not all companies are created equally.Whether you’re dealing with phenomenally high costs, lock-in fees, unrealistic promises, […]

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10 tell-tale signs that you might need a new website

In today’s digital landscape, website design trends and standards are always in flux, and are quick to become outmoded. Because of the increasingly pervasive emphasis on user experience and the dizzyingly fast speed with which technologies evolve, what seemed innovative a couple of years ago probably looks dated (and possibly a bit embarrassing) today. Having […]

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